SWAY Peshtemal | Turkish Towel

Sway peshtemal is made of premium cotton. Thanks to it's naturally long fibers, it is very soft, lightweight, extremely absorbent and quick drying. Not only that, it becomes softer and more absorbent after each wash. This special edition pesthemal is produced thicker and perfect to use as a throw! Make your space look cozier and keep your shoulders warm during the cool weather! 

Sway is perfect at the beach as a blanket, on your couch as a throw, and bachelors parties!

Our towels are hand-woven by the local artisans of Buldan - a historic little town on the Aegean side of Turkey - on semi-automatic looms. 
Semi-automatic looms have been used in Buldan for almost a hundred years as an alternative to the centuries-old traditional shuttle looms in order to meet growing demand. 

These specific looms still have to be supervised by the artisans, however being semi-automatic affords them the opportunity to weave more towels within the same amount of time, thus earning more money to support their families. This was a dream come true for the locals of this little town-where every family still earns their livelihood through weaving. Unfortunately, the introduction of the fully automatic looms and industrial manufacturing would change the long-held traditions of the artisans of Buldan forever. Fortunately, there are still a handful of families using the semi-automatic looms with the hopes of keeping their tradition alive.